Kit
Email marketing built for creators
What Kit does
Kit combines newsletters, signup forms, landing pages, and commerce for a creator-led audience.
Suitability, strengths, and limitations below are editorial assessments based on research.
Who should use it
- Creators selling to an email audience
Who should not use it
- A publication website is the central product
- You need a shared sales CRM
Capabilities
- Newsletters
- Supported Source ↗
- Signup forms
- Supported Source ↗
- Landing pages
- Supported Source ↗
- Digital products
- Supported Source ↗
- Paid subscriptions
- Supported Source ↗
- Automation
- Conditional — Unlimited visual automations and sequences require Creator or above. Source ↗
- API
- Supported — Direct API access; App Store installation has separate plan requirements. Source ↗
Strengths (editorial)
- A focused creator workflow
- Audience and offers belong in the same decision
Limitations (editorial)
- Budget for the workflows you need as the list grows
- App Store access and API access have different conditions
Pricing overview
- Free plan
- Yes
- Free trial
- Yes · 14 days
- Pricing model
- subscriber-based
- Starting paid price
- USD 33/month · annual billing equivalent · Creator · 1,000 subscribers
Free plan available. Free plan up to 10,000 subscribers. Creator adds sequences and visual automations; commerce has separate fees.
Vendor displays a rounded USD 33/month equivalent; USD 390 is billed yearly. List size changes the price.
Pricing verified: October 4, 2026. Prices and plan limits can change.
Kit official pricing ↗Your first welcome email
Start with one small project in Kit. Use this checklist as you try it.
Checklist progress lasts while this page is open. Check current plans before committing.
Still choosing? Find your starting pointSources & review status
Research-based profile, not a hands-on review. Last verified: October 4, 2026. Verification covers the sourced facts below; unknown fields remain unverified.
Categories: Email marketing · Newsletter platform
- Kit pricing and plans ↗ · pricing · October 4, 2026
- Kit API access overview ↗ · help-center · October 4, 2026
Editorial guidance is a research-based assessment, not a measured ranking or hands-on test.